“In December 1987, a marine biologist from
Lund University visited our school and showed a film about an Öresund on the brink of collapse. That day, everyone in my class created drawings with our learnings. I drew sad jellyfish, coughing fish, and a disappointed starfish - and got my very first piece published in the newspaper
Sydsvenskan.”
That early encounter - and the uncomfortable truth about Öresund’s condition - never left Ulrika, who puts it like this: "Back then, the mindset was simple: Out of sight, out of mind. Öresund felt like a big unknown to most of us."
Ulrika left Skåne in the late ’90s but continued to follow Öresund from afar while educating herself in nature tourism and ecotourism and building a career guiding people through wild places. Early on, she came to understand that her path would always lead toward experiences rooted in deep care for people, animals, and nature alike.
During the pandemic, Ulrika returned to Skåne and saw Öresund with fresh eyes: “We grow blind to what’s on our own doorstep - we so often fail to see the gold right in front of us.”